The SmartTRAK team is highly skilled and dynamic. All of our industry Analysts are experts in their field, having worked in business development, marketing and competitive intelligence roles at leading medical device companies. They've walked in your shoes and understand your challenges and aspirations. And, they're here to help.
PUT OUR TEAM TO WORK FOR YOU!
Sharon O'Reilly
Founder and Chief Executive Officer
Founder, former President & CEO, Medtech Insight, 25+ years' experience in the Medical Device industry in Sales, Marketing, BD, Consulting with major manufacturers (J&J, Pfizer), start-ups and BI providers.
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Lisa Mahan
VP, Product Development & IT
Senior Analyst, Total Joints
20+ years' experience in the orthopedic industry, including previous roles at J&J DePuy Orthopaedics in Competitive Intelligence, Market Research, Sales Analytics and e-Marketing for healthcare professional and consumer audiences.
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Don Urbanowicz
Chief Operating Officer
35 years' with multinational healthcare companies in various leadership roles spanning General Management, Global Marketing, Sales, Strategic Planning, and Business Development. Prior senior management positions at Stryker, Smith & Nephew, Sofamor Danek and Aircast.
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Anne Staylor
Executive Editor
VP and GM, Neuro Therapies
Former Senior Editor, Medtech Insight. +25 years in leadership roles in business intelligence, marketing, communications, product management, and consulting for the medical device industry, hospitals, physician groups, and insurers. Anne is a registered nurse and currently active as a Clinical Nurse.
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Linda Bernier
Chief Growth Officer
Over 25 years experience in healthcare technology and business services, including senior executive roles at Fortune 1000 companies leading marketing, business development, customer engagement and product innovation.
Susan Paquette
VP & GM, Wound
25+ years' experience in new business development, R&D, international and marketing. Director, New Business Development & Commercialization, 3M Health Care; Technical Director, 3M Medical.
Doug Devens, Ph.D.
IT Product Director
Sr Analyst, Wound
20 years of diverse medical device experience, including leading companies 3M, Coloplast and Boston Scientific, along with emerging companies like Aurora Concussion.
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Jay Merkel
Senior Analyst, Wound
20+ years’ commercial experience in the medical device and technology industries including senior and executive roles at both start up and large organizations such as Integra Life Sciences, BD, Olympus Inc. and B. Braun Medical.
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Anikó Szekér
Senior Analyst, Wound Care
15+ years of medical device experience, Wound Care and Surgical single use products. Most recently responsible for Marketing Manager Eastern Europe Wound Care and Surgical function at Mölnlycke. Anikó is based in Hungary.
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Shelly Caruso
Market Analyst/Medical Writer
8+ years in clinical healthcare, 4+ years neurosurgical and orthopedic intraoperative nursing, including cranial, spine, sports med, total joint and extremity. BA in economics and BSN in nursing. Medical writer, certified editor and member of The American Copy Editors Society.
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Kristine Jacques
Interim GM, Spine
30+ years' of diversified global strategic planning, marketing, product development and business development experience. Leadership roles with Alphatec Spine, Vivex Biologics, Smith & Nephew and multiple divisions of General Electric.
Freddy Buntoum
Sr Analyst, Regenerative Medicine & Orthobio
18+ years’ experience with expertise in Market Insights and Competitive Intelligence at major manufacturers in Medical Device, including 4+ years at Bioventus as a Sr. Manager, Market Insights.
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Kim French
GM, OrthoBio, Regen, OA Injectables
20+ years' of medical device and biologics marketing and sales experience in orthopedic biological implants, cellular technologies and biopharmaceuticals. Most recent experience includes Sales Management roles at AlloSource and Terumo BCT.
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Elise Wolf
VP & GM, Orthopedics, DIGITAL & Quality
14+ years experience in product development, marketing and business development consulting in robotics, emerging medical device technologies and Orthopedics for companies including Stryker Orthopaedics.
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Amy Johannson
QC Manager
Broad B2B industry experience leading teams in driving quality results across complex projects including previous roles at AutoWeb and Kelley Blue Book.
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Lennart Stadler
GM, Consulting and OUS Content
20+ years of medical device experience, primarily Wound Care, but also Surgical single use products. Most recently responsible for the Global Market Intelligence function at Mölnlycke. Lennart is based in Sweden.
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Andy Knapik
Sr Analyst, Soft Tissue & Arthroscopic Technologies
20 years’ experience in US and International sales and marketing for the orthopedics and sports medicine markets, including 12 years at Smith & Nephew.
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Natasha Weeks
GM, Trauma & Extremities
18+ years’ experience in the orthopedic industry, specifically trauma and extremities. Previous roles include marketing and product development at JNJ/DePuy Synthes.
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Nick Fitzpatrick
Associate Market Analyst - Orthopedics
Industry professional with experience in supply chain management, medical device distribution and lower extremity, upper extremity, spinal, and tissue biologics solutions.
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Emily Meng
Analyst
10+ years experience in Marketing Communications within the Orthopedics industry and outside industries with a focus on the Sports Medicine market.
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Joe Mish
Vice President of Sales
10+ years experience in medical device sales, with concentration on Joint Replacement, Spine & Robotic Technologies. Prior sales roles at Stryker, LDR/ZimmerBiomet and Stryker Performance Solutions.
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John Sentman
Director of Corporate Accounts, Wound
20+ years experience in medical devices with a focus in advanced wound care including previous roles at ConvaTec, Integra Life Sciences and Misonix in U.S. Marketing, Global Marketing, M&A, Sales Management and National Accounts.
Ray Luzi
VP, Customer Success
25+ years' experience in guiding customer engagement and success with leadership roles at Broadridge as Senior Director of Client Relations and DST OUTPUT Limited.
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Geoff Brown
GM, Sales Operations
5+ years' experience in Marketing Management and 5+ years’ of B2B Account Management experience in the Pharmaceutical and Medical Device industry. Account Management roles at Elsevier BI, and Informa.
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Julia Dodge
Director of Sales
3+ years experience in Enterprise software sales and account management in the Healthcare and EdTech space, with concentration on the largest hospital and education systems in North America. 7+ years in clinical healthcare as a neuro rehab speech-language pathologist.
Beth Roach
Director, Data Strategy
20+ years in the medical devices and orthopedics industries. Former VP of Market Research and BD at Relatable Healthcare. Previous experience at Smith+Nephew and Medtronic in competitive intelligence and market research.
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Kris Flinn
Analyst, Wound Care
Director of Sales, OUS
20+ years of experience within wound care including Smith & Nephew. Recently ran a consultancy focusing on assisting med device companies with commercial strategies. Kris is based in England.
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John Hatchell
Director of Sales
13 years of Medical Device sales and leadership experience within Orthopedics, helping to support trauma, joint replacement and robotics for Stryker and Biomet. Founder and CEO of TYDEi Health, a provider-focused BI and optimization platform.
Thea Bowers
Senior Account Manager
20+ years' experience in Public Relations, Marketing & Sales including 10 years covering medical device conferences. Part of the original team for SmartTRAK acting as liaison for all subscribers and currently Senior Account Manager and Trainer for Wound and Regen Med.
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Gabe Nichols
Senior Manager, Marketing Operations
8+ years’ experience in social media and online marketing in the Medical Device and Animal Healthcare industries. Experience in both healthcare professional and consumer marketing.
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Thomas Wallick
Director of Digital Marketing
20+ years’ experience in Consumer and Life Sciences Industry marketing including Orthopedics and Cardiology. Background in biology and chemistry combined with creative expertise in web and graphic design.
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Nikkie Ishikawa
Senior Data Analyst
15+ years experience in data mining, sales/pricing analysis, modeling development, and competitive/performance insights. Prior Senior Market Analyst at Medtronic Spine, Smith and Nephew, and Relatable Healthcare.
SmartTRAK is the Medtech industry’s only global Insights-as-a-Service solution for the Orthopedics, Wound Care, Regenerative Medicine and Neuro Therapy markets. SmartTRAK’s propriety methodology turns disparate data from hundreds of sources into powerful insights customers can rely on as the trusted source for strategic decision-making. The SmartTRAK enterprise platform includes rich daily updates, comprehensive market coverage and simple-to-use tools and dashboards for market, product and financial analysis. Customers leveraging the SmartTRAK platform also have direct access to market experts for inquiries and advisory services.